How to add products to shopify store

Here’s a detailed step-by-step tutorial to help you add products to shopify store, with tips for optimizing each part of the product page. Follow along, and you’ll have your products live in no time!

If you haven’t started a store on Shopify feel free to read our starter tutorial.

Step 1: Log in to Your Shopify Admin

1. Go to Shopify.
2. Log in using your credentials to access your Shopify Admin Dashboard.

Step 2: Navigate to the Products Section

1. From the Shopify Dashboard, look for the Products tab on the left-hand side.
2. Click Products, and you’ll be taken to your product management page.
3. Click Add Product at the top right of the screen to start adding a new product.

Step 3: Enter Product Details

Here, you’ll provide key information about your product:

A. Title

• Enter a clear and descriptive title that includes keywords customers might use to find your product (e.g., “Organic Cotton T-Shirt”).

B. Description

• Write a detailed description. Be informative and engaging. Highlight unique selling points, features, and benefits.
• You can also add bullet points for readability, such as:

- Made from 100% organic cotton
- Available in sizes S, M, L, and XL
- Lightweight and breathable material

• Use Shopify’s rich text editor to format text, add links, or embed videos.

C. Media (Images/Videos)

• Add high-quality images or videos of your product.
  • Drag and drop files, or click the Add file button to upload.
• Include multiple angles and close-ups to give customers a better look.
• Recommended image dimensions are 2048 x 2048 pixels for high-quality display.

Step 4: Set Pricing Information

A. Price

• Enter your selling price in the Price field.
• Optional: If you want to show a discount, enter the original price in the Compare at price field. The difference will be displayed as a discount on your storefront.

B. Cost per Item (Optional)

• If you want to track profit margins, enter the cost of the item here. This won’t be visible to customers.

Step 5: Configure Inventory and Shipping

A. Inventory

• In the SKU field, enter a unique identifier for this product (optional but recommended for inventory tracking).
• Barcode (ISBN, UPC, etc.): Add a barcode if applicable.
• Track quantity: Check this box to allow Shopify to manage inventory levels.
• Enter the available quantity in stock.

B. Shipping

• This is a physical product: Select this option if the product requires shipping.
• Enter the weight of the product for accurate shipping rates.
• For international sales, you can add customs information (HS tariff code and country of origin).

Step 6: Add Variants (If Applicable)

If your product comes in multiple sizes, colors, or styles, you can add variants:

1. Click on Add variants.
2. Enter the Options (e.g., Size, Color) and add each variant (e.g., Small, Medium, Large).
3. You can set specific prices, SKUs, and inventory quantities for each variant.
4. Shopify will automatically create a list of all combinations based on your input.

Step 7: Search Engine Listing Preview

This section controls how your product appears in search engine results. By default, Shopify will use your title and description, but you can customize it.

1. SEO Title: This is the title that will show up on search engines (recommended length: 55-60 characters).
2. Meta Description: Provide a brief summary of your product (recommended length: 150-160 characters).
3. Click Edit website SEO to make changes. Use keywords for better search visibility.

Step 8: Organize Your Product

Shopify lets you categorize and organize your products for better navigation on your site.

A. Product Type

• Define a product type to help customers find similar items. For example, if you’re selling clothes, you might choose “T-shirt.”

B. Vendor

• Enter the brand name here. This can help if you sell products from multiple brands.

C. Collections

• Add your product to Collections to display it with similar products (e.g., “New Arrivals,” “Sale,” “Summer Collection”).
• Collections are essential for organizing products and improving user experience.

D. Tags

• Tags can be used to further categorize your product. Tags help with filtering and make it easier for customers to find what they’re looking for.
• For example, tags like “organic,” “summer,” and “cotton” can be added.

Step 9: Set Product Status and Visibility

A. Product Status

• Choose Active to make the product visible in your store. If you’re still setting it up, you can choose Draft to keep it hidden until it’s ready.

B. Sales Channels

• Control which sales channels the product appears on (e.g., Online Store, Facebook Shop, Instagram).

Step 10: Save and Publish Your Product

1. Once you’ve added all necessary details, click Save at the top or bottom of the page.
2. Your product will now be live if set to Active. You can view it by going to your store and navigating to the relevant category or collection.

Additional Tips

1. Preview on Mobile: Make sure images and descriptions look good on mobile, as many users shop from mobile devices.
2. Optimize Images: High-resolution images improve your product’s appearance but consider optimizing them to reduce load time.
3. Test SEO: Use SEO tools like Google’s Keyword Planner or free tools like Ubersuggest to choose keywords that can help attract traffic to your product pages.

Repeat this process for each product you want to add to your store. Let me know if you need additional help if you face any issues while adding products to the Shopify store.